Lady Gaga at Giorgio Baldi in Los Angeles 03/27/2024

Lady Gaga at Giorgio Baldi in Los Angeles 03/27/2024

Lady Gaga, a multifaceted artist, has been actively involved in various business ventures. She is the founder of Haus Labs, a vegan cosmetics brand launched in 2019, which has seen success and growth in the beauty industry. Gaga’s cosmetics business underwent a rebranding from Haus Laboratories to Haus Labs, introducing new formulas and packaging to enhance the brand’s offerings.

The brand made strategic hires to drive innovation and expansion, with plans to debut new products in Sephora stores across the US and Canada. Gaga’s venture into the cosmetics industry reflects her entrepreneurial spirit and commitment to creating high-quality, innovative beauty products.