Emma Myers Debuts Seaside Preppy for Seventeen August 2025

The most striking visual is the cover itself, where Myers is wrapped in a chunky, pale-blue hooded cardigan. The knit is so thick it looks almost sculptural, with oversized gold buttons adding a touch of vintage military flair. It’s a bold choice that envelops her in a fortress of wool, suggesting a certain playful defiance against the chilly sea air. Her expression is both soft and knowing, as if she’s in on a secret. This is a far cry from the sleek, high-fashion looks we’ve seen on her; it’s a confident embrace of comfort without sacrificing style.

Her other looks continue the narrative. One image features her in a brown and maroon quilted jacket, a surprising piece worn over pale pink tights and classic Hunter boots, as she stands on a rocky outcrop. It’s a daring mix of textures and silhouettes that somehow works, evoking a sense of adventure. Another shot sees her in a playful, polka-dotted dress with a matching headscarf, seated on a worn-out wooden bench—a look that feels plucked from a Wes Anderson film. In a world of over-the-top glamour, Myers proves that quiet, thoughtful styling can be just as impactful, if not more so. She even attends the trend of mixing patterns with a sleeveless plaid dress and a polka-dot scarf, topped with a jaunty baker-boy cap. The styling is perfectly cohesive, a seamless blend of classic elements with a contemporary twist. The simple, natural makeup and un-fussed hair let the clothing and the scenic atmosphere do all the talking.

So, are we entering a new era of “cottagecore couture,” or is this just another testament to the fact that Myers, like a true fashion chameleon, can wear any trend she pleases and make it her own?