Blumarine’s 1993 Campaign: Bellucci & Bruni

Bellucci’s images are a symphony of sultry confidence. In one shot, she lounges on a pile of logs, a cigarette dangling from her lips, wearing a black dress paired with a vibrant, embroidered floral vest—a masterclass in print and texture. The addition of thigh-high stockings and chunky boots gives the look an edgy, almost rebellious undertone. Another photograph sees her in a bedroom setting, a blue and white striped corset and lace-trimmed shorts, her hair styled in playful pigtail braids. It’s a study in contrasting moods, from defiant urbanite to playful coquette.

Carla Bruni, meanwhile, offers a different, more minimal brand of allure. Her image is a stark black-and-white portrait, capturing her leaning against a textured wall, arms outstretched in a dramatic, almost theatrical pose. She wears a sleek black dress with a wide, white square buckle belt that cinches her waist, and a dangerously high slit. Thigh-high stockings and a bold, dark lip complete the look. It’s a look that’s both sculptural and deeply sensual, a nod to the era’s minimalist-meets-maximalist aesthetic.

Together, these images encapsulate a pivotal moment in fashion history. It’s the meeting of two supermodels—each with their own distinct style and presence—for a single, iconic campaign.