In a campaign that feels more like a cinematic opera than a fashion shoot, Cindy Kimberly stars in Oh Polly’s 2025 ‘Vita Velata’ collection—an ode to veiled life, layered beauty, and unapologetic drama. Shot across palatial gardens, stone fountains, and frescoed halls, the visuals are nothing short of baroque maximalism reimagined for the Instagram age.
Each look in the campaign is a study in contrast and texture. Kimberly reclines on a red vintage convertible in a black sequined dress—its shimmer catching the light like wet lacquer—paired with classic black heels and oversized sunglasses. The silhouette is sleek, but the setting adds cinematic tension: gravel paths, manicured topiaries, and the suggestion of old money mischief.
In another frame, she stands atop a carved wooden table in a black ensemble, framed by a ceiling mural of ships and gods. The outfit is minimalist, but the pose—one leg bent, head tilted—injects theatricality. Then there’s the staircase moment: Kimberly draped in a flowing patterned dress with cut-outs, her body curved like a sculpture against the stone steps. The fabric moves like smoke, the heels anchor her like punctuation.
And finally, the fountain shot—barefoot, strapless, and serene. A patterned dress clings to her form as she lounges on cherubic stone figures, water arching overhead like a halo. It’s fashion as tableau vivant.
Accessories are kept minimal, allowing the garments and architecture to speak. Black heels, sunglasses, and the occasional umbrella (in a green dress with fur cuffs) serve as visual anchors. The synergy between outfit and setting is deliberate—each look feels curated for its backdrop, not just styled for the model.
‘Vita Velata’ taps into fashion’s current obsession with historical fantasy—where corsetry, drapery, and classical motifs collide with modern silhouettes. Kimberly’s campaign evokes the spirit of Renaissance portraiture, but with the edge of contemporary celebrity fashion. It’s not just about clothes—it’s about mood, myth, and mise-en-scène.
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