Rosé, the global K-pop sensation, stars in the new PUMA Speedcat campaign, showcasing a thrilling desert road trip adventure.
Under the desert sun, Rosé’s journey begins in the “Black” Speedcat, paired with a sleek silver racing jacket. She radiates effortless elegance as she travels through open highways and distant mountains, embracing the spirit of freedom, unpredictability, and adventure. The campaign reflects Rosé’s unmistakable style and bold exploration, breaking boundaries at every turn.
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